Matt’s Cuppa

The Significance of the MyBlogLog API - ReadWriteWeb

If you could capture and use the names, ages, genders and demonstrated interests of the specific people who visited your website - would you?

This seemed to go a by under the radar yesterday. At least, I didn’t see anything about it until today when I read this teaser from the Disqus blog. The whole concept of Attention Data is really, really interesting. It’s amazing how much money is spent on knowing where your spend your time (and how much time you spend there) and knowing how to influence those decisions.

I think that Kirkpatrick is spot on when he says that MyBlogLog has an appeal that OpenID doesn’t. Sure, OpenID’s got utility– one sign in for lots of sites, but MyBlogLog is a lot sexier. It’s got more visual appeal, which is where the adoption come from I think.

So what is Disqus going to do with the MyBlogLog API? Your guess is as good as mine, but with the reach that MyBlogLog has, well, where is the limit?

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